Advanced Image Robotics Announces Support for Select SONY Cameras

Advanced Image Robotics (AIR) Announces Support for SONY Cameras and are planning to showcase their AIR One at NAB 2024 booth W3921EE. Check out the Press Release below. 


Advanced Image Robotics (AIR), creators of the AIR One® smart gimbal and the world’s first cloud-native remote production video capture platform, today announced support for select Sony digital cinema cameras and mirrorless still cameras.

Supported cameras include the Sony FX3 full frame digital cinema camera, Sony Alpha 1, and Sony A9 III.

To fit larger camera form factors, AIR created the AIR One X, a wide-body version of the award-winning AIR One. Users benefit from AIR’s fully remote PTZ capabilities, self-leveling head, small footprint, and plug-and-play networking. They will also benefit from Sony camera control protocols integrated into the AIR iOS app, and support for a wide range of Sony lenses up to 300mm in length.

“We are thrilled to finally announce support for Sony cameras,” said AIR CEO Kevin McClave. “Our user base has been asking for the superior imaging quality Sony brings, and now they can have it along with the AIR platform’s ease-of-use, flexibility, and cost-reducing cloud production technology.”

Support for Sony cameras was developed in cooperation with Sony’s Pro AV team in Yokohama and the Associated Press for use in remote image capture. AIR One X debuted at a major track and field event in Budapest, August 2023, causing a noticeable stir in the lineup. AIR One X was also seen in the grid at UFC 295 and UFC 296, remotely capturing incredible images of the action. AIR One X will be in wide use at additional major sports events this year in Phoenix, London and Paris.

The AIR One X with Sony FX3 will be on display at AIR’s NAB Show booth W3921EE, and available for order for Q3 2024 delivery. Pricing starts at $9,995, inclusive of AIR One X robot, travel case, control iPad, power supply, zoom motor, mounting gear, and 3 months of AIRcloud service. AIR plans to offer a time-limited NAB Show discount for preorders.

About Advanced Image Robotics (AIR)
AIR was founded in March 2020 to solve pains experienced over 30 years of live video production. AIR’s mission is to make state-of-the-art remote video production better, simpler and radically less expensive. Winner of the NAB 2023 Product of the Year (AIRcloud), NAB 2022 Product of the Year (AIR One), in 2022 AIR was also the first start-up to win the NAB Technology Innovation Award. AIR’s executive team has worked with some of the biggest brands in entertainment and tech, won multiple Emmy® Awards, and driven some of the world’s biggest product launches. For more information, visit

Learn more about AIR here!

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