Almost Live with Streaming Media: NewTek 3Play

Streaming Media by Shawn Lam

Foremost among NewTek's announcements and new developments introduced at NAB 2014 were enhancements up and down the company's 3Play line of systems designed to help producers deliver professional live sports shows. Recent additions to the line include the flagship 3Play 4800, which lists for $39,995; and the more compact 3Play 440, which sells for $24,995.

Like NewTek's TriCaster line, the 3Play is much more than a one (or two or three) trick pony--just as TriCaster is about more than switching and streaming, so is 3Play more than a replay and slo-mo system. Streaming Media Producer conributing editor Shawn Lam caught up with NewTek CMO Carter Holland in the NewTek booth at NAB 2014 to discuss the 3Play, its range of capabilities, and newest enhancements.

"What we’re doing with 3Play is looking at the whole environment for creating a full sports show," Holland said. "And so not only do we have replay in slow motion, but we’ve integrated things like motion graphics or titling. We actually have a switching capability. So if you didn’t have a production switcher, you could actually use 3Play now to switch a show. We’ve got real-time social media capabilities, so you want to publish clips while your event is happening directly to your YouTube or Facebook or Twitter, do that, all right within the system."

Shawn: It’s Shawn Lam here for Streaming Media Producer. We’re at NAB 2014. I’m at the NewTek booth. I’m joined by NewTek CMO Carter Holland, and we’re here to talk about some of the advancements here at NewTek. Now, you’ve got the 3Play that’s the new announcement. That’s a model that I’ve actually used myself. I’ve used the 425. What’s new?

Carter: We have a whole new line of 3Play systems. And the big thing that I want to point out about 3Play is read more...

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TriCaster 40 v2

The TriCaster 40 is a complete HD multi-camera video production studio that enables anyone to create professional streaming television on a small budget. It gives students & schools, corporate video departments, small organizations and communities, video bloggers, and independent producers unprecedented access to the same production capabilities used by major networks!


NewTek TriCaster 410
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TriCaster 410 is built for live event webcasters, videoconference studios, meeting and event staffs, streaming media pros and mid-size worship producers. Anyone who wants to create the highest-quality, professional live video projects with SDI cameras, minimal budgets and tight spaces—and not look back when the event is over.


NewTek LiveSports Bundle with TriCaster 410, 3Play 425 and TriCaster 460 Control Surface

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NewTek 3Play 425 Replay Solution

3Play 425

3Play 425 is NewTek’s entry point for instant replay and slow motion, delivering six channels in a professional, HD replay system for sports producers with tight budgets. The system captures four angles of live camera feeds that you can mix with assets from your media library, and records all angles to removable storage so you can import, export, or repurpose your game footage for later use.


NewTek 3Play 440 Integrated Sports Production System

NewTek 3Play 440

The 3Play 440 is a complete, integrated sports production system for mobile and regional producers who deliver small to mid-sized live sports. With more real-time capabilities than any multi-camera replay server all packed into a single turnkey solution, 3Play 440 raises the ceiling for visual quality, format flexibility, and revenue opportunities for organizations with more limited budgets - even in standalone environments where a traditional production switcher isn’t available.


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