Avid Media Composer Gets ProRes Raw Support

Avid recently announced native support for Apple's ProRes RAW camera codec within Media Composer. The NLE will also support ProRes playback and encoding on Windows.

Apple will also provide 64-bit decoders for Avid DNxHR and DNxHD codecs.

These integrations are extremely promising for content creators and video professionals. They are sure to allow individuals and companies to natively create high-quality ProRes Content regardless of their OS.

ProRes supports frame sizes ranging from SD and HD to 2K, 4K and more. All of these formats are also supported in full resolution.

Media Composer will also add native support for ProRes RAW, which applies compression to raw data from a camera sensor. This means access to the flexibility of RAW video, while keeping the performance of ProRes for editing.

This collaboration democratizes content creation by removing the boundaries posed by different operating systems and opens the door to a greater number of higher-quality delivery formats. Adding support for ProRes for Windows, native ProRes RAW and DNx Codecs is yet another way Media Composer deals with advancements in technology so editors can stay focused on creative storytelling.

Rob D'Amico, Director of Product Marketing, Avid

Check out this article from newsshooter.com HERE

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