Avid Releases Pro Tools 12, offers subscription options

BURLINGTON, MA — Avid (www.avid.com) has released Pro Tools 12, the next generation of its popular digital audio software. The release features new flexible licensing options that allow customers to subscribe for as little as $29.99 per month, or to buy it outright with an annual upgrade plan. Avid believes the new options make it easier for users to stay current with future software upgrades and innovations as they are released at no additional charge. With With Pro Tools 12, customers also get access to forthcoming Avid Cloud Collaboration, Avid Marketplace and Avid Artist Community innovations. Avid Cloud Collaboration is an integrated set of collaboration workflows that makes it easy for groups of artists and audio professionals to work together on the same project. These integrated workflows eliminate the time-consuming manual file management required when relying on generic cloud storage solutions by automatically synchronizing project changes across the group. The Avid Marketplace delivers a convenient in-app purchase experience to Pro Tools for plug-ins and apps from Avid Connectivity partners, and a community for connecting talent with collaborators, for buying and selling content, and for storing their work. Seventeen additional plug-ins and nine new plug-in bundles are now available in the Avid Marketplace and as in-app purchases in Pro Tools. Pro Tools software monthly subscription starts at $29.99. The company also offer $199 and $299 annual options. Perpetual licenses for Pro Tools software, with 12 months of updates and support, start at $899.

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