Avid says Microsoft Cloud Partnership, Nexis Storage Line driving Revenue

Avid and Microsoft are working together driving the future of shared storage and studio operations to the cloud. This article from StudioDaly.com goes into the details:

Hernandez said the deal with Microsoft will allow it to finish its planned evolution by making the company’s entire MediaCentral platform — and thus all of its applications — available for cloud deployments.

“We have had a couple of creative tools in the cloud already,” he noted in his prepared remarks. “That’s what’s driving our cloud-enabled subscriptions. But we announced that the entire stack — now, if you think about this for a minute, if you’re a media enterprise, your entire operation could now run in the cloud with the largest, most complete applications in the industry through a single vendor. And it can run traditional on-premise private or public cloud.”...[continue reading]

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