Sports Video Group: Avid Focuses on Entire Media Value Chain

Avid Everywhere has been the companies got o market strategy for the past year. Introduced at last yewars NAB, it's starting to take hold in the broadcast industry. Avid has stepped up to be a premier sponsor of the Sports Video Group.

SVG “With Avid Everywhere, we give sports organizations tightly integrated workflows — from creation to monetization — to protect and optimize their media assets, streamline production and distribution, and create an engaging fan experience,” says SVP/Chief Marketing Officer Jennifer Smith. “SVG’s strong relationships with the sports-technology community will enable us to improve engagement with sports organizations and understand their unique needs and challenges.” Based on the MediaCentral Platform, Artist Suite, Media Suite, Storage Suite, and marketplace solutions give customers all the tools they need to create, manage, store, distribute, and monetize content. read more...