nofilmschool by Joe Marine
It’s no secret that Apple has been moving into the consumer space for the past five years, with the introduction of the iPhone and iPad, and the long wait between versions of Final Cut Studio, with the most recent version, Final Cut Pro X, resembling their consumer editing application iMovie. Whether FCPX has professional features is another matter entirely, but there’s no denying that they’ve abandoned most of the professional suite and are sticking to lower-priced applications sold through the App Store. While it seems Apple is banking on higher resolutions to sell more iPads and iPhones, they’ve ignored many professionals that have made Apple the brand they are today. Rumor has it that the Mac Pro line may be finished, but a working professional has created a Facebook page seeking answers.
It’s been almost two years (671 days and counting) since the last update to their professional tower, the Mac Pro, and a petition has been created to asking Apple for some information regarding an update to the product line. As of this writing, the Facebook page has close to 12,000 likes, and it’s growing steadily each day. Many pros have been asking these questions for some time now: should they wait, or should they move along to the Windows side? Or even build a Hackintosh? It’s one thing not being able to afford the Mac Pro because of its hefty premium — it’s quite another when you’ve got the money in hand and are waiting for the product to manifest itself. Investing a significant sum into 2 year-old technology, however, makes little sense to most professionals, especially when every dollar counts.
In an open letter to Apple, the creator of the Facebook page, Lou Borella, asks for some answers: read more...