Western Digital G-Tech is Enabling the Evolution of Media Workflows

From WesternDigital.com Data is evolving as fast as it’s growing, and media workflows are quickly evolving to meet its demands and reap its possibilities. Everywhere data is captured, preserved, accessed and transformed, Western Digital is leading the charge to unlock its potential. We are helping independent filmmakers, studios, production houses, and broadcast and distribution companies to keep up with the pace of data creation, adopt new formats and initiatives and to better capture, edit, share, transform and archive content, forever. Join us at Avid Connect and NAB Show (Booth #SL6316) in Las Vegas to see how we support every stage of the content workflow. From capture to archive, here’s how our G-Technology®, HGST, SanDisk® and Tegile™ solutions create environments where media content can thrive:

production media workflows

CAPTURE: Record & Replicate

From capturing high volume and professional quality content, high performance and large capacity camera storage, to capturing UHD quality content on high density flash media, our G-Technology and SanDisk solutions ensure you don’t have to sacrifice quality or reliability. G-Technology roots are deeply ingrained in delivering premium storage solutions for pre- and post-production workflows. At NAB Show, G-Technology will be highlighting partnerships, technologies and new products that help make workflows simpler, better and faster. Known for its reliable memory cards, SanDisk is one of the most trusted brands by professional photographers and videographers worldwide. At NAB Show, we will be showcasing its highest capacity and performance workflow solutions – from Micro SDs to SD cards, CFast Cards, SSDs and iNAND devices – that power the industry’s best production equipment....continue reading

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