Oliver Peters: NAB 2013 Distilled
digitalfilms by Oliver Peters
Another year – another NAB exhibition. A lot of fun stuff to see. Plenty of innovation and advances, but no single “shocker” like last year’s introduction of the Blackmagic Cinema Camera. Here are some observations based on this past week in Las Vegas.
4K
Yes, 4K was all over. I was a bit surprised that many of the pieces for a complete end-to-end solution are in place. The term 4K refers to the horizontal pixel width of the image, but two common specs are used – the DCI (film) standard of 4096 and the UltraHD (aka QuadHD) standard of 3840. Both are “4K”. Forgotten in the discussion is frame rate. Many displays were showing higher frame rates, such as 4K at 60fps. 120fps is also being discussed.
4K (and higher) cameras were there from Canon, Sony, RED, JVC, GoPro and now Blackmagic Design. Stereo3D was there, too, in pockets; but, it’s all but dead (again). 4K, though, will have legs. The TV sets and distribution methods are coming into position and this is a nonintrusive experience for the viewer. SD to HD was an obvious “in your face” difference. 4K is noticeably better, but not as much as SD to HD. More like 720p versus 1080p. This means that consumer prices will have to continue to drop (as they will) for 4K to really catch hold, except for special venue applications. Right now, it’s pretty obvious how gorgeous 4K is when standing a few feet away from an 84” screen, but few folks can afford that yet. read more...
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