Adobe Video World 2016: Creative Cloud in the Future

Michael Maher wrote a great article on the future of the Creative Cloud. Read the full article here. The Future of Creative Cloud: Insights from Adobe Video World 2016 Adobe gets it. We talk to the creative team behind the Creative Cloud at Adobe Video World 2016. future_adobe_creative_cloud-865x505 We aren’t far removed from the decision to combine After Effects World and Premiere Pro World — as the whole industry continues to shift to a single person needing to know how to do everything themselves. That’s a struggle Adobe understands. At the 2016 Adobe Video World, we heard all about the future of Premiere Pro, Audition, After Effects, and even Media Encoder. Not only were there video editors and motion graphics artists on hand teaching courses, the actual programmers who built these programs were there to talk about new workflow solutions. PremiumBeat had the chance to sit and talk with Steve Forde, Adobe’s Group Product Manager of Video and Audio Products. That’s a long job title, but it barely scratches the surface of what Forde actually does. He’s in charge of Premiere Pro, After Effects, Audition, Media Encoder, and more. Essentially half of the Creative Cloud. [continue reading...]

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