Diary of an Avid Switcher Part 4 – The Media Composer 7 Version

Toolbox by Jonny Elwyn

Getting To Work In Media Composer

Today is the first day that I’ve enjoyed editing in Media Composer. I feel like I might be starting to see why people love it so much. Hopefully this also means I’ve reached that tipping point where that I’ve learnt enough to be able to get on with editing and with a minimal level of frustration. But now. Media Composer 7!

New Features in Media Composer 7

At NAB 2013 Avid announced that on June 27th (sigh) Media Composer 7 will be available for a $299 upgrade*. The biggest new features are:

Background transcoding of your AMA files via Dynamic Media Folders.

Frame Flex – Reframe any media above 1920 x 1080 to fit. Also 1D/3D LUT support.

Some added audio features like cached waveforms, a master volume fader and clip by clip gain control (How are these considered new updates – they should come with an apology for the delay!)

Studio Daily also points out that “while AMA was formerly a read-only architecture, now it’s read and write, meaning you can write out to the same formats that you ingest.” Scott Simmons also tweeted that “QuickTime AMA links will support Alphas. Bring them in as a matte key.” Scott has a more detailed write up the new features on PVC and you can see him in the flesh talking about MC7 (and Lightworks) below. read more...

Check out these items featured in this post and available now at Videoguys.com.
	Avid Media Composer 6.5 with FREE Upgrade to 7 $999.00			Avid Media Composer 6.5 Upgrade (with FREE MC7) from Avid Media Composer, Xpress DV, Xpress Pro $488.00			Avid Media Composer 7 Upgrade from Media Composer 6.5 $299.00