NewTek President Barbara Spicek on Company’s Outstanding Growth

 Cindy Davis of AV Technology spoke with President and general manager of  NewTek, Barbara Spicek to learn about NewTek's growth. 

(Image credit: NewTek)

Spicek has nearly three decades of experiene in the tech industry making her perfectly suited as NewTek's president and general manger. Since 2020 when Spicek stepped in, the company has seen an unprecedented growth of nearly 40 percent globally and is expectd to keep growing. 

Here are some things Spicek had to say. 

“The need for professional broadcast and video production is everywhere. We have the classical markets like education fueled by the pandemic, with remote learning and remote teaching—so they grew tremendously as a customer base, as did houses of worship. All of a sudden we had to create remotely, so there was a big increase.”
Barbara Spicek 

“The great thing with NewTek is we’re not a broadcast company. We have products that go from the entry level—sub-10K level—to higher for whatever the business needs. We really cater to this broader mid-market and all segments these days.”
Barbara Spicek

When the pandemic hit, NewTek was able to stay flexable and creative, which is part of where the success has come from. 

“I think one of the keys to the success we’ve had over the last two years is because we were super agile in adopting to this new world."
Barbara Spicek 

Check out the full article here!