....The truth is, delivering HD content to live platforms is both easy and affordable now. With encoders like the VidiU Pro, all you have to do is connect a video camera to it via HDMI, connect an Internet source (Ethernet, WiFi, 4G USB modem) and choose a destination to start streaming. Once it’s up on the Internet, social media will do the rest.
If you’re still on the ropes about investing in an encoder though, consider trying out Live:Air Action. A free live streaming app for iPads, Live:Air Action lets you add things like graphics, transitions, text and overlays to your video and streams it to whichever platform you choose. The best part? It’s actually a multicam switcher that allows you to use up to 6 iOS devices as additional cameras, giving your broadcast a professional touch if you need it....
....As the ecosystem behind live streaming advances, 2018 will see a critical mass of demand for live video. From rising social media use to stronger media devices and even the impending arrival of 5G mobile networks, live video is poised to be a major contender of global multimedia consumption.
So if you’re interested in trying out live streaming, or have been live streaming already, now’s the time to do it. Grab your camera and go live! [continue reading]